Does your business use Facebook? If not, then you are definitely missing out on some great exposure. If you want to use Facebook for your brand, learn more about social media marketing methods first. The following will help you to hone in on the best strategy for your company.

Talk with fans regularly to see what they want. Take note of things posted on your page. Numerous successful businesses have benefited from marketing ideas learned from the public. Don’t forget that your fan base is what has helped you get to where you are now.

Reply to people when they post on your page. Keep an eye on your all and any twitter messages that contain your company handle. Pay special attention to posts that express a complaint or a request for customer service.

Having a contest is a good way to glean fans. Provide people with prizes and discounts for liking your page. Always actually send the prize or you’ll ruin your reputation.

Consider using Facebook advertisements. This adds an extra value to your efforts. If you really want to reach more people, you will need to buy some Facebook ads. They are affordable and effective.

Organize some sort of giveaway to gain attention on your Facebook page. Encourage new subscribers by offering free products. Make an announcement of who the latest winner is, and whenever you want to bump up your subscriber base, use this strategy.

Always answer all the questions and comments sent to you via Facebook. This will show that you are on point and active on your page. Do not hesitate to share a link to your site if an article or page perfectly answers their question.

If someone ‘likes’ your Facebook page, give them a deal. Likes are something that can make your Facebook page popular. Think about offering something that is free and exclusive when they “Like” your page. It could be a sweepstakes of some kind or a free sample. If you give people something that they find useful, then they’ll have no problem becoming a follower of your page.

Make sure any content you publish is linked through your Facebook. If you’re a blogger you should put a link to your Facebook page at the end of your posts. You might even link a Twitter account to the Facebook page and make sure tweets appear on it too.

Make sure you answer posts and comments on your wall. If people take time to make contact, you should dedicate some of your time to respond. Answer Facebook inquiries as swiftly as you answer a telephone when it rings.

If you are not already marketing on Facebook then hopefully you now understand why it could be so useful to your bottom line. You ought to have the tools needed to begin, so start your journey with Facebook right away. Even if you have been on Facebook a while, you can always get better. Apply the advice above, as they will make a real difference.

Use Facebook Offers to share coupon codes or organize contests for your subscribers. You only need to set up the specific offer and then promote it on your page. If the offer is especially awesome, consider promoting it to Facebook in general as opposed to just your following.