Are you interested in marketing a product or service but don’t know what to do to get started? Check out Facebook. This is something that could potentially put you in touch with millions of people. Read this article to find a great plethora of amazing advice.

Make your posts professional in tone and spirit at all times. Although social media is relaxed, you should never post anything that could be deemed unprofessional. If you stay professional, people will trust you.

Always use a professional tone when posting on your business’s Facebook page. Although social media is relaxed, you should never post anything that could be deemed unprofessional. People will trust and respect your business and what you have to say if you maintain a professional tone.

Do not let SPAM overrun your Facebook page. There are some filters that can be put into place if you can’t monitor your site all of the time. Anyone who has administrative rights to your page can filter out specified keywords simply by entering them into this tool.

Be sure and answer all questions that people post on your Facebook page. Thank them for contacting you, and give them a great answer. Sharing a link to another page that has the right information is an appropriate way to give a good answer.

Try a giveaway as a way to boost your Facebook marketing. You can boost your costumers and fans by offering something that they’d love to get. Let people know who won by announcing it on your profile, and use this strategy again if you wish to get additional subscribers later on.

The custom audiences feature allows you to upload an existing email contacts for your customer base and target ads towards them. This will lower your costs and increase profits in the long run.

Giveaways are very helpful in marketing. Offer a freebie to anyone who likes your Facebook page or subscribes to your emails. This doesn’t cost much and has the potential to build a significant following for your brand.

Facebook Offers allows you to easily and rapidly promote contests or giveaways that are offered on the website. Once the offer is ready, change it on your wall so it shows as a Promoted Post. If it’s a good deal, you can give it to people that do not even like your page yet.

Hiding content from people who are not fans is wise if you want visitors to become followers. Having hidden content will make it so those who are interested will have to become a fan. Take care just to hide a small bit of content, so that you do not undermine SEO opportunities.

As you can see, with a little effort, a Facebook marketing campaign can reap big rewards. What you’ve just learned will help you get started. You won’t regret it when your customer base starts growing like crazy.

Always keep your current customers in mind. Your current fans can easily be forgotten in the effort of bring in new fans and increasing likes for your page. In order to market using Facebook, your audience should feel respected. Doing so creates brand evangelists that will spread the word to others.