Do want millions to see your business? Do you know that Facebook can help you with that? Millions of people are on Facebook and can potentially be your fans.

Any content published online should be linked to your Facebook page. Set up your blog so that new posts are automatically linked on Facebook. You can link your own Twitter to your own Facebook page to have your tweets show there, too.

When you market your business on Facebook, post professionally. The wording can be relaxed, but the content needs to be professional. People will trust and respect your business and what you have to say if you maintain a professional tone.

Be sure there is not too much spam on your Facebook page. Look for the filters that allow you to easily remove it. Keeping vigilant and using all of the tools available to you to prevent spam can help your business to flourish.

Think about creating your own group rather than just a page. A group creates a community of users all interested in a common topic. You can also use a group and a page to give updates and allow users to share content.

Regulate your page for spam. Employ filters that can keep tabs on your page even if you’re not logged in. Any administrator of your page can enter keywords into this tool which will then automatically be filtered out.

Custom Audiences can help you gather together all of your followers’ email addresses and send specific advertisements just to them. This boosts your conversion rates and keeps down your campaign costs as many people advertise to change their leads into full sales on the site.

A fan base is a must before you begin marketing on Facebook. Therefore, try not to do heavy marketing until you have a reasonable amount of fans. After that, you are sure to see a big jump in conversion rates.

Always answer to the comments and questions people send you on Facebook. Show that you appreciate their questions and comments, and give helpful responses. When you already have an answer available on your website, link to it.

Hiding your content from non-fans is an effective method in converting visitors into followers. If there are parts of your page that are hidden, you are more likely to entice someone to subscribe to your page. Just hide a small portion of content so you don’t lose SEO.

Don’t share updates that have no direct relation to your own content. You may want to talk about things in the news or talk about your personal life, but remember that’s not interesting to all of your followers. If you need to discuss controversial subjects, save it for your personal page.

Target advertisements directly to your customers by using the “custom audiences” tool. This will lower your marketing costs and increase the company profits in the long run.

Facebook can be an incredible marketing tool for your business. Millions of Facebook users have the potential to connect with your business. Use the information above to help expand your business and connect with your target audience. So what are you waiting for? Get out there and start promoting yourself!