Do you have a Facebook page for your brand? If not, you’re really missing out on a huge audience! If you do have your business on Facebook, then you should ensure you’re utilizing the right strategies. Continue reading to learn more about this marketing strategy.

Contests are a good way to market and get new followers on Facebook. Reward them with prizes and incentives if they like your page. It is important that you always follow through on any prizes you claim to give; otherwise, people will view you as dishonest.

Giveaways are a great method of drawing attention to your page. Offer entries in return for liking your page. Announce the winners on your Facebook page, and repeat this strategy every time you need to get more subscribers for your campaign.

The best way to engage your followers is to reply to what they write on your wall or about your company. You have to not only watch your page, but also messages which include your name with an @ symbol (like @Microsoft.) This is particularly important if the comment that has been left for you is negative.

Don’t let spam overrun your page on Facebook. Filters are available to help stop spam before it even appears. Page administrators are able to put keywords in that will be filtered out.

Keep your Facebook page from becoming covered with spam. There are some filters that can be put into place if you can’t monitor your site all of the time. Anyone that is an administrator on your profile is able to enter some keywords into the filter so that those things can’t be posted to your page.

Consider Facebook to be a platform in sharing content. It is not just a place for chatting, but a great place to share content too. Don’t neglect this powerful marketing tool. Write blog posts and then promote them using your Facebook page. This will increase your traffic and profit in the long run.

You must know when it’s okay to post on another person’s Facebook page about your business. This can really help you to gain exposure. Just be sure you’re getting positive attention. Only post to another page when it is valuable content. Spamming is something you should never do.

Facebook can help you share different products with potential clients. While Facebook can be used as a chat service, it is better used as a long-form content sharing medium. Treat it that way. Compose actual blog postings and make sure your posts are promoted via other channels as well. It brings plenty of traffic for your business.

If your business isn’t on Facebook yet, you should now be inspired to get it there. You’ve got the knowledge you need to start, so there really are no excuses for not doing so. Whether you are an old hand at Facebook marketing, or just a novice, there is always room for improvement. Apply the advice that you have learned here.