Are you wanting to have your brand seen by a lot of people? Facebook can help you expose your business. There are tons of people signed up to use this site and they do so every day which means you can turn them into customers if you know what you’re doing.
Having a contest is a good way to glean fans. When a person likes your page, they can enter a drawing to win a great prize. Be sure that you do give people the prize or you may end up losing a few customers for not being honest.
Having a contest is a good way to glean fans. Offers can include discounts and prizes for users “liking” your page. Be sure that you come through in awarding your prize, or no one will trust you again.
Increase customer engagement by commenting on the things they post on your Facebook wall. It is important to monitor your wall daily and to check out @ messages for your brand as well. Reply back, particularly if it is a complaint or someone who needs service immediately.
Any online content that you publish should link to your Facebook page. If your site includes a blog, have it automatically summarized and linked on your Facebook. Your Twitter page and other pages can be linked straight to your Facebook account.
Make sure that all content you publish online is at least linked to from your Facebook. For example, link a summary of your blog onto Facebook if you have one. Link your Twitter and Facebook pages to have your tweets posted on your page.
Make your page stick out. You can do so by giving your page an attractive and eye-catching design. Those on Facebook are more likely to visit a vibrant page instead of a dull one.
Answer all questions and reply to all comments. Do everything you can to give a helpful answer, and remember to thank the individual for making the effort of getting in touch. Always be willing to provide a link to a relevant section of your website if there is information there that will answer the question.
If you use Facebook Offers you will be able to promote whatever contest or freebie you’re giving to people through your website. You only need to set up the specific offer and then promote it on your page. If the offer is good enough, promote it to those who aren’t fans, too.
Custom Tabs
Custom tabs need to be used when creating a Facebook marketing page. Custom tabs let you optimize information on your page for visitors that betters your business. For instance, if you have a store, you can create a tab just for that.
Make sure that you stay active answering the questions on your Facebook page. Begin your answer by thanking them for contacting you; then, provide the information they require. If applicable, send a link to a pertinent article on your site.
As you now know, Facebook is an excellent marketing tool. Facebook offers a way to communicate with the world. Use the advice that you have gained here and you can connect with your audience and grow your business. So what are you waiting for? Get out there and start promoting yourself!