If your business isn’t making the money you would like it to make, maybe it’s time for a fresh marketing blitz, and Facebook is a great venue for that. This unique platform can be of great benefit to your business. Keep reading to find out more.
Contests are a fantastic way to increase interest in your company. Provide fans with coupons or even a product when they share or Like your page. Make sure you really do award the prize so you will be viewed as an honest businessperson.
Give Facebook advertisements a try. Posting on your page only goes so far. To extend your reach, use ads to reach outside your normal followers. They are inexpensive and can add another dimension to your Facebook marketing.
If you want to interact with your customers then you need to reply to the things they say to you on Facebook. Monitor your wall daily and make sure to respond to people within 12 hours. It is especially important to reply if the comment needs customer service support or a complaint is brought to light.
Keep spam off of your Facebook page. Filters are available to help stop spam before it even appears. Any administrator of your page can enter keywords into this tool which will then automatically be filtered out.
Keep your page creative and different from other pages. Add colors and pictures to your page. An appealing page is much more enticing than an ordinary page for Facebook users.
Share Content
Think of Facebook as a way to share content. It is not just a place for chatting, but a great place to share content too. Treat it that way. Post real blog posts to promote your posts from other media channels to your Facebook page. Facebook usually drives up a bunch of traffic.
Consider creating a group instead of a page. A group allows everyone to interact and feel like they know one another. Both pages and groups will allow your followers to see what you are doing and then they can respond in kind.
Consider creating a group instead of a page. Launching a Facebook group could encourage your subscribers to create their own online community and interact with each other. Always try to have a group and a regular page so that you can give your subscribers updates and allow them to mingle with each other, as well.
Make sure to respond to all comments and inquiries sent to your Facebook page. Make sure to give helpful answers, and thank them for their time. If applicable, send a link to a pertinent article on your site.
When someone sends you a message or comments on your page, reply to it. Do everything you can to give a helpful answer, and remember to thank the individual for making the effort of getting in touch. Always be willing to provide a link to a relevant section of your website if there is information there that will answer the question.
Hold a giveaway to entice customers. Provide a freebie to those who sign up for a mailing list or even just to click “Like”. This will not cost you a fortune and will help you stay in touch in a way no other marketing technique lets you.
If you’re looking to make good changes to your business, you may feel pressured to come up with a good marketing campaign. Begin by making Facebook work for you by learning how to market with it and good things are sure to follow. Get a head start on marketing by taking advantage of all you’ve learned from this article.
If you have a company that doesn’t have a lot of customers all the time, like a car dealership, then you don’t need to get a business page on Facebook. You have customers that come and go at random times so they probably won’t follow your posts on Facebook. Facebook ads that target customers with a specific interest may be a better bet.