Do you want your business exposed to millions of people? Facebook does just that! There are literally millions of members on Facebook, and you can have them all as fans if you use the right techniques.

A great way to interact with your subscribers is to respond to their comments on your wall. You will have to closely monitor your wall and watch for @ messages pertaining to you. Pay special attention to posts that express a complaint or a request for customer service.

Having a contest is a good way to make more people pay attention to your Facebook page, so be sure you use this to your advantage. When a person likes your page, they can enter a drawing to win a great prize. If you do offer a cash or gift prize, though, make sure it is actually awarded. Be honest in business, of course.

Coming up with a giveaway is a wonderful idea to help your Facebook marketing campaign. Try getting your customers to ‘like’ your site by giving them something for free. Let people know who won by announcing it on your profile, and use this strategy again if you wish to get additional subscribers later on.

When you market services and products on Facebook, your page needs to stand out above others pages that are similar. Use many colors and images relating to your product. Facebook users tend to be drawn to these kinds of pages over plain pages.

Any content published online should be linked to your Facebook page. If you publish a blog, configure Facebook to automatically include a link and summary of your post. You might even link a Twitter account to the Facebook page and make sure tweets appear on it too.

Don’t let spammers overtake your Facebook page. When editing your page, look at filter options so spam can be looked into, even if you are not on all the time. If you have different page administrators, they can help you with this.

Answer all questions and comments sent to you via Facebook. Show your gratitude to followers for contacting you, and try to provide as much helpful information as you can. Never hesitate to share links to the site if there is an article that is on point in answering their question.

Facebook needs to be thought of as a place to share with people. Facebook isn’t just about informal chit chat, it’s also a major content format. Treat Facebook in that way. Cross promote information between your official website, blog and Facebook. You’ll find that Facebook tends to drive a lot of traffic!

Using the custom audience feature, you have the ability to upload email information for existing customers and channel advertisements just to them. This will lower your marketing costs and increase the company profits in the long run.

Make sure to build a fan base when marketing on Facebook. Therefore, try not to do heavy marketing until you have a reasonable amount of fans. When you hit the 5,000 follower mark, the percentage of people who buy your product should start to rise.

It is important to have a lot of followers when using Facebook as a marketing tool. This means that your focus should be on building your follower count until you have around 5,000 people following you. When you reach that goal, you get more followers from promotions.

Tapping into Facebook to market your business can really pay off big. You can reach a large audience with the use of Facebook so your chances of business growth are huge. Incorporating the tips you have learned here into your marketing campaign can really end up paying off. There are no limits as far as marketing with Facebook is concerned.