Many people have an interest in marketing through Facebook, as it is such a popular site. If you’re interested in marketing with Facebook, there are some things you should know. Read these tips for more information.

You can quickly expand your viewers on Facebook by holding a competition. Encourage people to “like” your Facebook page, and offer discounts or prizes in exchange. Be sure to follow through properly and actually give out the prizes, or your honesty will fall into question.

Reply to everything written about your company, be it on your page’s wall or elsewhere on Facebook. Monitor you wall regularly, and reply to any @ messages. It is important to reply to everyone, even more so if it is a complaint or a question.

You should give a product or service away to get people interested. By advertising some free products for Facebook subscribers, you give your customers an incentive to like you on Facebook, which in turn increases your Facebook visibility. Make sure your winners are clearly announced on your page, and each time you want to increase your following, repeat the process.

Think of Facebook as a way to share content. While Facebook can be used as a chat service, it is better used as a long-form content sharing medium. Realize this. Create good blog posts, and promote them across the web so you drive traffic to your Facebook site. You’ll find that Facebook tends to drive a lot of traffic!

Make sure that all content you publish online is at least linked to from your Facebook. Even your blog should link to your Facebook page. Your Tweets are posted to your Facebook by simply linking the two.

Another option, besides a Facebook page, is to create a Facebook group. Facebook groups are a great way to get people to interact more. You could even set up both a group and a page if you would like and if it makes sense for your business.

You can improve the value of your Facebook page by changing the tabs to suit your business. This organizes your information and keeps your site professional. For instance, your current giveaway can have its own tab that lets your followers know how things work.

When using Facebook to market your product or service, you have to be sure your page sticks out from other similar pages. High quality pictures and appealing colors are essential. People are much more drawn to decorative pages than plain ones.

Always keep your current customers in mind. A shocking number of people fight to get new likes instead of catering to their current fans. Respect and reward your audience as much as you can. This can help your brand earn real engagement, so do not forget about your champions!

Always respond to comments as well as posts that are posted on your Facebook wall. If people take time to make contact, you should dedicate some of your time to respond. You would not ignore phone calls, so why would you ignore Facebook posts?

Contests are a fun way to build an audience. Give something away a winner picked from you followers. It won’t cost you a lot to do and you’ll be in touch with a lot more people which can make you money in the long run.

As this article has shown you, it really isn’t that hard to use Facebook when you want people to get interested in something you’re selling. Still, you have to understand that your results won’t be immediate. Exercise some patience but utilize this advice to your advantage.