Facebook has a worldwide user base. Therefore, it is possible to reach large audiences through Facebook. Keep reading to find out what you need to know.

In order to know what your fans are looking for, frequently interact with them. Make sure you take notice when people post on your page. Lots of successful entrepreneurs have gleaned great marketing ideas right from members of the public. Give your fans the attention they deserve because they made you the success that you are.

Host a giveaway to generate attention. You should encourage your customers to join by offering a few free products to some of your subscribers. Make your winners viewable to maintain the legitimacy of your contest.

A great way to interact with your subscribers is to respond to their comments on your wall. Monitor your wall daily and make sure to respond to people within 12 hours. Make sure to respond to both positive and negative feedback.

The most important first step to Facebook marketing is to build a solid fan base. This means that you shouldn’t waste time really marketing services, products or offering promotions until at least 5,000 followers are achieved. This will allow you to market to a larger audience so that your expenses do not go to waste.

Create custom tabs on your business Facebook page. Such tabs let you arrange information on the Facebook page in a manner that works well for your visitors. For instance, you can have a contest tab if you’re running a contest.

Offer an exclusive coupon, sample or great deal for those who “like” your page. The more likes you have, the more attention your page will get. Think about offering something that is free and exclusive when they “Like” your page. You can make it a contest or you can make the gift for all. People are more likely to respond to your requests if you give them an incentive that is worth their time.

If someone takes the time to comment on your wall, give them the courtesy of a response. Doing so helps you develop a good reputation. Facebook posts can often be similar to phone calls in which case you would respond as well as answer any questions.

Give someone something valuable if they “like” your page. The more likes you have, the more attention your page will get. Think about a good reward to offer when someone likes your page. It could be a sweepstakes prize or something offered to everyone. If you give them something they like, they will probably not hesitate to “like” you.

Your posts need to be interesting and useful. Your Facebook followers should find useful information in all your posts, whether they relate to a great deal, receive information about the latest product, or obtain some tidbit of helpful information relevant to your brand. Don’t be too much of a salesman, however, or people will get tired of your updates.

Create a group page for your business. It will consolidate a lot of things for you, allowing you to answer questions and communicate with your followers. You can let your group know about special discounts, as well as other information that is useful to them. This is a perfect chance for you to connect with your customers.

Companies that only have rare contact with customers may not need Facebook pages. Random customers have no incentive to keep up with your posts. Use ads instead of a Facebook page in this circumstance.

As this article said before, quite a few people from all walks of life are on Facebook. If you use Facebook to get a marketing message out there, then you may be surprised at how well things go for the product or service you’re marketing. Use the information in this article and watch your profits skyrocket.