The most effective day to post coupons is Sunday. Use quotes in your message to engage your audience. These ideas are currently on the Internet. How can one know which are accurate and helpful for marketing on Facebook? Continue reading and learn how you can make Facebook marketing work for you.

Hold Facebook contests. When a person likes your page, they can enter a drawing to win a great prize. Be sure to follow through on any promises you make.

In order to know what your fans are looking for, frequently interact with them. Check out anything posted to your wall. Lots of successful companies have implemented useful marketing strategies from their consumers. Give your fans the attention they deserve because they made you the success that you are.

You will win kudos from your customers when you take the time to reply to their wall comments or questions. Monitor you wall regularly, and reply to any @ messages. Pay special attention to posts that express a complaint or a request for customer service.

Any online content that you publish should link to your Facebook page. If your company uses a blog, post a link and summary of each blog post to your Facebook page. Your Twitter account can be linked to Facebook, as well, so your tweets go to your Facebook too.

You should give a product or service away to get people interested. Encourage people to subscribe by giving something away to some of them. Just announce a winner and repeat the promotion as necessary.

Depending on your needs, a Facebook group may work better for you than a page. Facebook groups will encourage potential customers to establish their own community. You can have both a group and a page, the page for updates and the group for interactivity.

Always be sure that you’re answering things when people ask you questions or leave you comments. Show your gratitude to followers for contacting you, and try to provide as much helpful information as you can. When you already have an answer available on your website, link to it.

All content that you post online should be linked from the Facebook page. Link post summaries of blog entries from your site onto Facebook. Link your Twitter and Facebook pages to have your tweets posted on your page.

If you want to target a custom audience, you can do that. Your conversion rate will be better and your campaign will be less expensive as a result.

A great way to boost conversion of visitors to followers is by hiding content from those who are not yet fans. When only followers can see certain parts of your page, it will make visitors want to become followers. But, only keep some parts of your page hidden, as hiding too much info will hurt SEO.

Consider using Facebook advertisements. Normal posts to your Facebook page will only promote your products to your current followers. Purchased ads can make a huge difference. These aren’t expensive, and they can really make a difference.

Avoid sending updates that aren’t related to you or your business. You might be tempted to talk about current events or share a more personal update, but keep in mind that these topics might not interest all your subscribers. Personal news and interests should be kept for a separate personal Facebook page.

Now that you’ve learned the benefits of using Facebook marketing in your business, it shouldn’t be hard for you to start getting your marketing campaign underway as soon as possible. This advice that has been provided to you here will be of huge benefit. Get down to work to find the success you deserve.

Using “custom audiences” lets you upload current customers’ email addresses and then you can target ads to just them. Conversion rates go up and costs go down thanks to leads more easily being turned into sales.