Sunday is when people go looking for coupons. Have you heard that putting a quote in your post will attract more people? These are just a few myths found online, so how can accurate information about Facebook marketing be found? Keep reading and you will find out how to separate myth from fact when it comes to Facebook marketing.

Regular interaction is key. Be aware of whatever people post on your page. You would be amazed at how helpful the public can be with marketing ideas. Don’t ignore the fans you have because they’re the ones that have gotten you to where you are at this point.

You can expand the fan base of your Facebook page by holding contests, so make sure you take advantage of that opportunity. You could throw a photo contest, for instance, with customers using your product in unusual ways. Be sure to follow through on any promises you make.

Depending on your needs, a Facebook group may work better for you than a page. Facebook groups will encourage potential customers to establish their own community. You could even set up both a group and a page if you would like and if it makes sense for your business.

If you want to target a custom audience, you can do that. That increases your rate of conversion and allows you to lower your campaign costs, since people who see your ad will likely convert into sales on your website.

If you’re marketing your business on Facebook, you should be professional about it at all times. While there is a generally relaxed atmosphere on Facebook, you still want your business to come across as competent and professional. You will develop a better reputation if you stay professional.

The key to successful marketing with Facebook is having a strong base of fans. This means that your focus should be on building your follower count until you have around 5,000 people following you. Large numbers of fans will cause the rate of conversation to skyrocket.

Do not leave out people that are already fans. New customers and clients are wonderful, but it is important to keep the people who are loyal to you. Respecting your audience will lead to a successful marketing campaign. This makes people get into your brand a lot more, so never forget to acknowledge your followers.

Facebook Offers is a great tool for running contests or giving away free products through your website. Just get the offer all set up and change it to “Promoted Post.” If it’s a good deal, you can give it to people that do not even like your page yet.

Free giveaways are some of the best tactics for your marketing plan. Give something away for free to a select group of customers who sign up to be on your mailing list or who “like” your Facebook page. It doesn’t cost much, and it is a great way to reach out to customers.

Always respond to comments as well as posts that are posted on your Facebook wall. If someone takes the time to contact you, it is important that you talk to them. You would not ignore phone calls, so why would you ignore Facebook posts?

Always answer to the comments and questions people send you on Facebook. Express your gratitude that time was taken to communicate with you, and make sure you try to answer their question thoroughly. Never hesitate to share links within your Facebook page to address a visitors needs.

You should now have some ideas for focusing your own business marketing campaign around a strong Facebook presence. These tips will be a huge help, of course. Put them to use to come up with a successful plan.