Everyone all over the world seems to be addicted to Facebook these days. That means that you are able to reach a lot of people by marketing on Facebook. Like the idea of marketing on Facebook? Read on for some great tips you can use.

Does your page stand out from the competition? Adding great photos and unique color combinations really helps. This will attract more users.

You can quickly expand your viewers on Facebook by holding a competition. Encourage people to “like” your Facebook page, and offer discounts or prizes in exchange. Make sure you really do award the prize so you will be viewed as an honest businessperson.

Think about creating your own group rather than just a page. Facebook groups are a great way to get people to interact more. You can use both a group and a page to ensure your followers get updates from your page and can discuss it or share their own information in the group.

The most important first step to Facebook marketing is to build a solid fan base. This means that your focus should be on building your follower count until you have around 5,000 people following you. If you have that may fans, you can see some real success.

Give Facebook ads a try. Posting to your page will only get you so far. If you want to reach a lot of people all at once you should try buying an ad on Facebook. They aren’t too costly, and can make a world of difference.

Contests are a fun way to build an audience. Freebies should be given to lose who have either “liked” your business’s Facebook page or signed up to your mailing list. It won’t cost you a lot to do and you’ll be in touch with a lot more people which can make you money in the long run.

If you have a company that doesn’t have a lot of customers all the time, like a car dealership, then you don’t need to get a business page on Facebook. This is because customers are random so they likely will not follow daily posts. Instead, invest your time in creating targeted Facebook ads.

Keep your Facebook page from becoming covered with spam. There are filters at your disposal when editing the page that can help you monitor it, even when you are not on. You will be able to set up a list of keywords that will be filtered off of your page.

All posts must have great value. Your fans follow you because they get something of value from your postings, whether it’s a nod towards your best products or early-bird access to the latest sales. Don’t go for the hard sell in your postings or your clients will not enjoy reading your posts, particularly when it appears too regularly in their feed.

Many different kinds of people use Facebook. IF you are using Facebook to get your information to people, you will see real results. Use the information you have learned so that you can get prepared for business to soar.

Consider creating a group instead of a page. A Facebook group allows users to have their own community. This will also give you the ability to inform your subscribers of updates.