Your fans are waiting for you on Facebook. Are you in need of information to help get you started? Are you interested in getting advice that produces results? That is what this article is all about. Read these tips to make Facebook marketing work for you.

Talk to your fans. Acknowledge the posts that people make. Other businesses that are successful have gained great marketing ideas from their audience. Your fans are your customers, so always listen to them.

When someone sends you a message or comments on your page, reply to it. Be sure and thank each person for contacting you, and make an effort to provide them with the information they require. When you already have an answer available on your website, link to it.

Offering contests is an effective way to increase your fan base. Tell people they can win a prize or get a discount if they tell others to subscribe to your updates. However, make sure you do award a prize to one new viewer as you do not want to be known as dishonest!

You can easily engage followers on your profile by replying to their comments and concerns. Therefore, you will need to pay attention to all postings received. Reply back, particularly if it is a complaint or someone who needs service immediately.

A fan base is something that you will want to expand as much as possible. Having an excess of 5,000 fans is best. When you hit that number, your conversion rates will soar.

Consider establishing a Facebook group instead of or in addition to your page. This will help generate an online community for better interaction. You could even set up both a group and a page if you would like and if it makes sense for your business.

Make your Facebook marketing page more efficient by using the custom tab options. The tabs let you organize your page information to make it easier for customers to navigate. When you run a contest, put it on its own tab, for instance.

Sometimes you’ll need to post on Facebook pages that are not your own. If you post on someone else’s page, it can lead to attention. But really consider whether it’s the type of attention that’s best, overall. If you feel like you have worthwhile things to say, you should post on other pages. Avoid spamming because this will just annoy people.

It can be helpful to be active on other Facebook pages instead of just your own. You can get some attention by posting on other pages. Make sure your posts get the attention you want. Only post on other pages whenever can positively contribute in some way. Don’t spam other pages.

If someone posts on your wall, answer them. If someone reaches out to you, they deserve to be acknowledged. Facebook posts can often be similar to phone calls in which case you would respond as well as answer any questions.

Make sure to give someone incentive if they “like” your page. Likes are a good way to raise the profile of your page. Think about something exclusive and free when someone likes your page. You can also enter them into a contest if they like your page. If you give them something they desire, they’ll easily click “like” for your page.

Increased product sales are the primary purpose of a Facebook marketing campaign. Set monthly sales goals for yourself. Likes don’t mean anything unless those people are also buying from you. Change your strategy if you aren’t getting the business you are looking for.

Make sure your posts have value. Put useful and interesting information in every post so people truly benefit from the time they spend with you. Avoid “empty” posts. Avoid becoming overbearing when you are marketing your products.

Any company that doesn’t regularly deal with customers doesn’t really need to have a Facebook page. Irregular customer interaction also means they will be quite uninterested in your postings. Invest in ads targeted for Facebook instead.

There are no guarantees in marketing. What you can rely on is expert advice like that which you found in this article. When you’re using it, you’ll find it brings you great success. You will help bring your company up a notch.