Do you wish to market a service or product but aren’t sure how to start? Facebook marketing could be the answer you are looking for. This may boost your exposure to include millions more people. Keep reading to find out more about efficient Facebook marketing strategies.

The best way to engage your followers is to reply to what they write on your wall or about your company. You should monitor your wall regularly and also any related @ messages. Make sure to respond to both positive and negative feedback.

You can quickly expand your viewers on Facebook by holding a competition. Offer prizes or discounts to your users when they like your page. Always award the prize though; you don’t want to be viewed as dishonest.

You can get additional interest to your Facebook campaign when you use a giveaway. Encourage your visitors to join your page in order to be eligible for some free products. Make an announcement about the winners directly on the Facebook page, and keep doing this strategy each time you need subscribers for the campaign.

Always post a link to any new content on your site to your Facebook wall. For example, link your blog to your Facebook so that a summary of every post appears automatically on your page. Even your tweets from Twitter can be linked to Facebook and be displayed there.

Reply to everything written about your company, be it on your page’s wall or elsewhere on Facebook. You have to not only watch your page, but also messages which include your name with an @ symbol (like @Microsoft.) When it is someone complaining, you must reply immediately.

When you market services and products on Facebook, your page needs to stand out above others pages that are similar. Add pictures and color. Pages with images are more attractive to your Facebook fans than just plain text.

Do not let spam overtake your page. You can monitor your page by using filters, even if you are not online. Anyone with administrator privileges to your page has access to these filters.

Be certain that your online content is linked from the Facebook page of your business. If your site has a blog, include a summary and then link the posts automatically via your Facebook. Link your Twitter and Facebook pages to have your tweets posted on your page.

It should now be obvious why Facebook marketing is a type of marketing you are able to do easily by putting time into it. Make sure you implement all the advice given in the article above. You are going to be happy that you did when you spread your marketing message to the world.