Facebook is truly an addiction for some! The millions of users there want to know about your products, too. Keep reading to learn about using Facebook to market your business.

Contests are a good way to market and get new followers on Facebook. You could throw a photo contest, for instance, with customers using your product in unusual ways. Be sure that you come through in awarding your prize, or no one will trust you again.

Consider Facebook ads. While your updates are certainly helpful, they can generally only get you so far. To gain even more customers, you should use Facebook ads. They cost very little and can have a big impact.

While you want your personality to show, you must keep things professional when making Facebook posts. Although there is a relaxed tone on social media, you should always present yourself and your business professionally. Presenting a professional way of speaking will inspire respect and trust from your customers.

See if Facebook advertisements are a good fit. Regular posting can only do a limited amount when it comes to promoting your business. To gain even more customers, you should use Facebook ads. The cost is negligible compared to the potential gains.

If you use Facebook Offers you will be able to promote whatever contest or freebie you’re giving to people through your website. Create the offer and then make sure to post it on the wall. If the offer is extra special, you can promote it to people that aren’t fans as well.

Facebook is primarily a means of sharing content. It isn’t just informal chit-chat, it can be a large content format. Treat it that way. Compose actual blog postings and make sure your posts are promoted via other channels as well. You’ll soon see that you can get tons of web traffic from Facebook.

When using Facebook to do your marketing, take advantage of tools like Facebook Offers whenever possible. Set up your offer and turn it into a Promoted Post on your wall. If it is a really good offer, you can even promote it to non-fans.

Your current customers need to be your main focus. Many times, people only pay attention to getting more likes and followers and they sometimes neglect the followers they already have. If your fans think you respect them, your marketing will be successful. This will help fortify your brand and personality.

Have you looked into using custom tabs on your Facebook page? These allow for increased organization, making your page very user friendly. If you have a current promotion, make a special tab for that.

Host a giveaway to increase interest to your Facebook page. Offer a contest or a giveaway to your current customers. This doesn’t cost much and has the potential to build a significant following for your brand.

Choose updates carefully. You will lose the interest of your followers if you don’t share content that’s really valuable with them. They want to read something interesting or that entertains them. Use Facebook Insights to find out which updates are the most successful so you can provide your audience with more similar content.

Don’t ignore any comments or posts that appear on your wall. When a customer makes an effort to contact you, have the common courtesy of quickly responding to their questions. Think of Facebook posts in the same way that you think of phone calls: you respond to them and answer questions about your business.

Don’t post updates that are dull and boring. It might be tempting to give your opinion on things or to share personal things with people, but this may not be interesting to your followers. Personal news and interests should be kept for a separate personal Facebook page.

Look for great leadership opportunities. Facebook offers a great place to become a leader within your niche. Find opportunities to share your expert knowledge in the area of you specialization. This is a good way to meet new people and grow your fan base.

Many people from with all different kinds of lifestyles use Facebook. You would be shocked at how helpful Facebook can be for marketing. Just put what you’ve learned here into practice, and prepare to see things take off.