Are you wondering how to advertise for a service or product but aren’t sure what to do? If you have, you might want to consider Facebook marketing. There are millions of users there waiting to hear from you. If you think you can benefit from the power of Facebook, check out the helpful tips below, geared to gain you an audience.

You can easily engage followers on your profile by replying to their comments and concerns. Monitor your wall daily and make sure to respond to people within 12 hours. Make sure to respond to both positive and negative feedback.

Consider Facebook ads. Regular posting can only do a limited amount when it comes to promoting your business. To extend your reach, use ads to reach outside your normal followers. They are not expensive, and can make a substantial difference.

Consider organizing a giveaway as a means of generating interest. Offer free samples to your subscribers who share your information with others. Announce winners on your page and repeat as necessary.

Make sure that your Facebook page is spam-free. When editing your page, look at filter options so spam can be looked into, even if you are not on all the time. Any approved person can access the page with these tools if they know the password.

Facebook is a great content sharing tool. It’s not all about chatting it up with your friends; it’s also a great place to share content too. Treat Facebook in that way. Use it to write full length blog-like posts, and even promote your website’s posts via your Facebook channel. You will see that Facebook brings you a great deal of traffic!

If you use custom audiences you will be able to use email addresses of the current customers you have to send them targeted ads. This method will lower your campaign cost and increase your page’s conversion rate due to the fact that more leads will turn to actual sales.

The first step to success with Facebook marketing is having a solid base of fans. Save your major marketing investments for after you have built a base of a few thousand Facebook fans. When you hit that mark, your conversions will start happening rapidly.

Building a fan base is the first step in marketing through Facebook. This means you ought not spend lots of money on product promotion until you garner no less than 5,000 fans. After you hit that many people you should see your conversion rates start to rise.

Carefully consider any updates you plan to post. People will lose interest right away if you are not posting any valuable content. Make sure your updates are helpful, educational or entertaining. Look at Facebook Insights to get a good idea of the type of updates that are very successful and give your audience similar content.

You should now realize the importance of Facebook to help you grow your business. The tips in this article should bring it all together, making it easy to hit the ground running. You’ll be amazed at just how far your marketing message reaches when you start your campaign!

Don’t neglect the audience you already have. Many folks immerse themselves in building their customer base, but they take for granted the base they already have. Respect and reward your audience as much as you can. That leads to real engagement in your brand, so don’t forget about these champions of yours!