Getting yourself recognized on Facebook is something that can build up your brand while allowing you to speak with your customers. It is imperative that you know all you can about marketing on Facebook before starting out. Use this article as it is full of useful Facebook marketing tips and tricks.

See if Facebook advertisements are a good fit. Regular posting, while valuable and beneficial, only goes so far. If you want big results, ads can help you get them. These will add to the traffic that your product brings.

Holding contests is a great way to expand your Facebook fan base, so do your best to take advantage of it. Give discounts or prizes to people who share or actively market your page. Make sure you follow through and really award a prize, or you will be seen as a dishonest businessperson.

Make sure your Facebook page isn’t being inundated with spam. Even if you aren’t around, you can put filters in place which will monitor and guard your page. Anyone that is an administrator on your profile is able to enter some keywords into the filter so that those things can’t be posted to your page.

Look into buying ads through Facebook. You can alter your ad to your customer base to maximize profit. You can also work within a budget and do as much or as little as you would like. And best of all, you are not committed long term. Your ad can be ceased at any time.

Never ignore a message that someone sends you. Do everything you can to give a helpful answer, and remember to thank the individual for making the effort of getting in touch. Sharing a link to another page that has the right information is an appropriate way to give a good answer.

Try holding a giveaway. This can be done if someone likes your page. It doesn’t cost much, and it is a great way to reach out to customers.

Be sure that you’re making posts that have value. In other words, your followers should get something out of each and every one of your posts, whether it is a great deal, a helpful tidbit of knowledge or an inside scoop on the latest product. Don’t try to sell to people too often or you might get people to quit following you when they get sick of it.

Custom tabs need to be used when creating a Facebook marketing page. The tabs help you organize all of your information on your business Facebook page, which helps your visitors when on your page. For example, if you are holding a contest, you can include a tab for the contest information.

As you can see, it is important to study the techniques of marketing via social media before starting your Facebook campaign. Make sure to tweak everything to better suit your own unique goals. Prior to starting out with Facebook marketing, find out more about it.