The most effective day to post coupons is Sunday. Add a pithy quote to your posts to increase engagement. Many falsehoods, like the ones previously listed, are circulating the web, so how do you know how best to handle Facebook marketing? If you read this article, you’ll be able to do that if you use it to your advantage.

You can expand the fan base of your Facebook page by holding contests, so make sure you take advantage of that opportunity. Reward them with prizes and incentives if they like your page. Be sure that you do give people the prize or you may end up losing a few customers for not being honest.

When using Facebook to market your product or service, you have to be sure your page sticks out from other similar pages. Add colors and pictures to your page. Pages with images are more attractive to your Facebook fans than just plain text.

An ideal way to encourage fans is to always reply to their wall postings. This means you’ve got to monitor your wall regularly. Make sure to reply to all inquiries or complaints.

You should give a product or service away to get people interested. You can encourage buyers to join when you offer some free products to your regular subscribers. Post who the winners are to your Facebook page; do this often to grow your business.

A page is great, but a group might be a better idea. This can encourage subscribers to make a community online and communicate regularly. Don’t hesitate using a group and a page as a mean for your subscribers to get your updates and also share their content with your group.

Keep spam off of your Facebook page. There are some filters that can be used when editing your page that help monitor the page, even if you are not around. Any approved person can access the page with these tools if they know the password.

Think of Facebook as a way to share content. Facebook is not just good for informal chatter, but it offers a platform for serious content as well. Create your content with this in mind. Use Facebook to promote your blogs from other channels. You will see that Facebook really can drive a great deal of traffic.

Answer all questions and reply to all comments. This will show that you are on point and active on your page. Put a link up to your website should you have something on there that is relevant.

Facebook Offers lets you provide freebies or host contests easily. Set up your offer and switch it to Promoted Post via your Wall. A good offer will appeal to potential customers as well.

Check comments on your Facebook page regularly and respond promptly. Try to answer their question with a helpful answer, and thank that person for contacting you. Put a link up to your website should you have something on there that is relevant.

Improve the Facebook marketing interface of your page using custom tabs. The tabs let you organize your page information to make it easier for customers to navigate. If your business is holding an event or sponsoring a contest, including a tab makes sure visitors know about it.

You should now have some ideas for focusing your own business marketing campaign around a strong Facebook presence. The tips here can help. They will help you reach all of your goals.