Building a strong Facebook presence is a terrific method of business promotion and customer contact. However, it is imperative that you understand Facebook marketing before you launch your campaign. Read the tips in this article; they can help you prepare for your next campaign.

You can expand the fan base of your Facebook page by holding contests, so make sure you take advantage of that opportunity. Reward them with prizes and incentives if they like your page. Be sure that you do give people the prize or you may end up losing a few customers for not being honest.

Contests can be used to your advantage. Provide fans with coupons or even a product when they share or Like your page. Always award the prize though; you don’t want to be viewed as dishonest.

A simple way to start a conversation with your Facebook fans is to respond to the feedback they leave on your page. It is important to monitor your wall daily and to check out @ messages for your brand as well. Reply to all your subscribers, particularly those that have questions and/or concerns.

Use a contest to build talk about your brand. You ought to urge customers to sign up by providing freebies to certain subscribers. Post the winners up on your page, and do the same thing all over again when you find you need more “likes.”

Do not let SPAM overrun your Facebook page. When editing your page, look at filter options so spam can be looked into, even if you are not on all the time. Anyone who has administrative rights to your page can filter out specified keywords simply by entering them into this tool.

When you market services and products on Facebook, your page needs to stand out above others pages that are similar. You can do so by giving your page an attractive and eye-catching design. These types of pages certainly do attract more attention.

Never let spam overrun your page. You can monitor your page by using filters, even if you are not online. Any page administrator can input keywords in this particular tool which are then automatically filtered out.

You need a good fan base when you are using Facebook as a marketing strategy. Having an excess of 5,000 fans is best. Once you gain a large following, you marketing efforts will become much easier.

Think about making a group rather than a page. Launching a Facebook group could encourage your subscribers to create their own online community and interact with each other. You could even set up both a group and a page if you would like and if it makes sense for your business.

You should have a better idea of how you can develop an efficient Facebook marketing campaign after going over this article. For the best results, focus your campaign around your niche. You need to take your time when you are working on your page.

One easy way to get people to engage with your campaign is to give something away. Give people something for free if they meet a certain condition, like if they were to like the Facebook profile of your business. Don’t give away anything expensive; just make it something that your fans will want.