The interest in using Facebook as a marketing tool has exploded in recent years. If this is something that you have an interest in then you need to know a few things before you get started. Read the article below for some great tips.

You need to interact with your customers so that you are in touch with them. Take everything that is posted into consideration. There are a lot of popular businesses that get marketing tips from their fans. Remember that customers are the lifeblood of your company. If they desert you, you are toast.

Reply to everything written about your company, be it on your page’s wall or elsewhere on Facebook. Therefore, you will need to pay attention to all postings received. Make sure to respond to both positive and negative feedback.

The greatest way to interact with your fans is to talk back to them when they post about your company or on your wall. This means you should always check your wall for new comments and use the @ symbol before mentioning your brand’s name. When it is someone complaining, you must reply immediately.

Organize some sort of giveaway to gain attention on your Facebook page. You can boost your costumers and fans by offering something that they’d love to get. Make your winners viewable to maintain the legitimacy of your contest.

Give Facebook advertisements a try. Normal posting only adds so much when it comes to promoting services and products. Ads can reach further into your target market and draw customers to your page. They are inexpensive, and can make a big difference.

Look at Facebook as a great way to post content. Facebook is for more than just idle conversation; it is a primary channel for content. Use it in this way. Post real blog posts to promote your posts from other media channels to your Facebook page. You will see that Facebook brings you a great deal of traffic!

Facebook Offers can help you get the word out about a giveaway. Set up your offer and then turn change the status to “Promoted Post”. If the offer is good enough, promote it to those who aren’t fans, too.

When using Facebook, think of it as a strong platform for sharing quality content. It isn’t just informal chit-chat, it can be a large content format. It should be thought of in this way. Write real blog posts and promote your blog posts from other channels into your Facebook page. You will see that Facebook brings you a great deal of traffic!

Clearly, it does not have to be hard to use Facebook for marketing your business. Always remember that it is not something that happens overnight. Use this advice and be patient.