Facebook is incredibly popular since it connects friends and family in an easy way. You can use Facebook to market your wares. Keep reading for ideas that you can use on Facebook for your own marketing messages and goals.

The best way to engage your followers is to reply to what they write on your wall or about your company. This means you’ve got to monitor your wall regularly. Share your thoughts, particularly if it is a customer service issue.

Hold Facebook contests. Give discounts or prizes to people who share or actively market your page. Make sure you follow through and really award a prize, or you will be seen as a dishonest businessperson.

Try a giveaway as a way to boost your Facebook marketing. You should encourage your customers to join by offering a few free products to some of your subscribers. Put the list of winners on your wall, and keep doing this every time you have a contest.

Never let a Facebook page get overridden by spam. You can use filters to help edit the page and monitor content when you are away. Any administrator of your page can enter keywords into this tool which will then automatically be filtered out.

Reply to any comments left on your wall. Monitor your wall daily and make sure to respond to people within 12 hours. Reply to them, especially if it is someone who needs customer service or has a complaint.

Improve the Facebook marketing interface of your page using custom tabs. Organize the information found on different parts of your page in order to optimize your business and show potential customers the most relevant information. For instance, if you have a contest going, a tab for that can be included.

Fan Base

Creating a contest for your Facebook page is something that you can have some success with. Offer entries in return for liking your page. Put the list of winners on your wall, and keep doing this every time you have a contest.

In order to make the most of your marketing efforts, build a fan base that is solid. This means you probably don’t need to put a lot of money into your marketing until you’re able to build up a fan base of 5,000 or more people. Once you hit that threshold, you’ll see that your conversion rate heads skyward.

Using Facebook to market your business is one of the most effective things that you can do. Whether your a start-up, or large corporation, Facebook marketing can work for you. Keep these tips in mind to get more out of marketing through Facebook.

Be sure to link all content published online back to your Facebook page. If your site has a blog, include a summary and post links via Facebook. You can also link your Facebook page to your Twitter account so your tweets will show up there.