Facebook Marketing Is Easy When Using This Advice

Facebook is a great place to market your business. Although it may take some work, marketing can be a great way to boost your business. This article can provide you with further information about Facebook marketing tips and how you can best use it to your advantage.

Ask your viewers on a regular basis what they are looking for from you. Acknowledge the posts that people make. A lot of businesses that are successful have learned some ideas on marketing from everyday people. Don’t ignore your fans.

It is crucial that you regularly interact with your followers. If a person takes time to post on your page, make a note of what they said. Lots of successful entrepreneurs have gleaned great marketing ideas right from members of the public. When someone posts on your page, make sure to respond to them.

Make sure that your Facebook page is spam-free. Even if you aren’t around, you can put filters in place which will monitor and guard your page. Any approved person can access the page with these tools if they know the password.

Facebook is a great content sharing tool. It’s not all about chatting it up with your friends; it’s also a great place to share content too. Use it in this way. Post real blog posts to promote your posts from other media channels to your Facebook page. You will see that Facebook really can drive a great deal of traffic.

Do not let SPAM overrun your Facebook page. Employ filters that can keep tabs on your page even if you’re not logged in. Anyone with administrator privileges to your page has access to these filters.

Facebook Offers give you a way to promote yourself. First, write a description of your offer. Then, set the “Promoted Post” flag from your wall. Share this offer with people who are not subscribing to your page if you believe a discount could attract more subscribers.

Make sure to respond to all comments and inquiries sent to your Facebook page. Begin your answer by thanking them for contacting you; then, provide the information they require. Never hesitate to share links to the site if there is an article that is on point in answering their question.

Facebook Offers allows you to easily and rapidly promote contests or giveaways that are offered on the website. Set up your offer and switch it to Promoted Post via your Wall. If you are offering something great, it may be worth promoting it more broadly, including non-fans.

Improve the efficiency of your Facebook marketing interface through the use of custom tabs. You can use these tabs to put like-minded information in a particular spot and this will improve the layout and effectiveness of your posting. Use tabs to organize the different contests that you hold.

You need a good fan base when you are using Facebook as a marketing strategy. This means you ought not spend lots of money on product promotion until you garner no less than 5,000 fans. When you hit that number, conversion rates skyrocket.

Use the custom tabs to maximize your Facebook marketing efficiency. They let you get information together in an easily readable format. Use tabs to organize the different contests that you hold.

You may want to buy an advertisement on Facebook. You can make it so that your ad is sent to certain kinds of people, like those that fall in your target market. You can also make sure you stick to a budget. Additionally, you don’t have to make a long-term commitment. The advertisement can he halted at any time.

While it’s a newer way to market businesses and services, Facebook is powerful due to being able to reach a nearly limitless audience. Do not overlook the ways it can promote your business, but use it to your advantage. Read these tips to get the most out of Facebook marketing.

The most important first step to Facebook marketing is to build a solid fan base. Do not invest in promotions until you have a strong base with thousands of followers. When you hit the 5,000 follower mark, the percentage of people who buy your product should start to rise.

Advice On How To Improve Your Facebook Marketing

How much do you know about online marketing? Can you use that expertise on Facebook? Have you generally stuck with traditional marketing methods and now want to learn more about recent innovations? Regardless of your status as a novice or a pro, the tips which are included in this article will really benefit your campaigns.

Talk with your fans often to get their feedback on your products. Pay attention when folks make postings on your page. You may be able to use their tips in the future. Your fans are your customers, so always listen to them.

Make sure to respond to all comments and inquiries sent to your Facebook page. Try to answer their question with a helpful answer, and thank that person for contacting you. Never hesitate to share links to the site if there is an article that is on point in answering their question.

Generate a buzz by offering a freebie through Facebook. You ought to urge customers to sign up by providing freebies to certain subscribers. Let people know who won by announcing it on your profile, and use this strategy again if you wish to get additional subscribers later on.

Be sure that all of your online content is linked to and from Facebook. If your company uses a blog, post a link and summary of each blog post to your Facebook page. You can even link your Twitter account to your Facebook page and have all tweets show up there as well.

Custom tabs need to be used when creating a Facebook marketing page. Such tabs let you arrange information on the Facebook page in a manner that works well for your visitors. Use tabs to organize the different contests that you hold.

You may wish to create a Facebook group rather than a Facebook page. Launching a group on Facebook may inspire subscribers to start their own community online and interact with one another. Don’t hesitate using a group and a page as a mean for your subscribers to get your updates and also share their content with your group.

Make sure to put your current audience in the forefront of your priorities. Many people focus on new fans and customers, all the while forgetting the people who they already have on their team. To maximize the impact of your Facebook marketing campaign, you have to maintain the respect of your audience. By keeping your followers feeling respected and happy, you will engage them and earn more loyalty for your brand.

Utilizing “custom audiences”, email addresses of current customers can be uploaded to target all your ads just towards them. This method will lower your campaign cost and increase your page’s conversion rate due to the fact that more leads will turn to actual sales.

You must know when it’s okay to post on another person’s Facebook page about your business. Posting information on other people’s Facebook pages can garner a great deal of attention. You need to make sure it is good attention. Only make posts on other pages if you have something worth saying. Spamming is something you should never do.

Rookie marketers might have the upper hand over seasoned pros, who are more accustomed to older marketing methods. However, this piece caters to both groups. This will only be true if you use the tips you just went over, however. Watch your business grow through your marketing efforts.

Treat your old customers well. Your current fans can easily be forgotten in the effort of bring in new fans and increasing likes for your page. For really great Facebook marketing results, it is important to attract an audience that knows it is respected. By keeping your followers feeling respected and happy, you will engage them and earn more loyalty for your brand.

Use These Tips To Get Started With Facebook Marketing Today!

Are you an avid online marketer? How much of that knowledge applies when it comes to Facebook? Have you generally stuck with traditional marketing methods and now want to learn more about recent innovations? Regardless of whether you’re a professional or a novice, you will find the tips in this article are very useful.

Holding contests is a great way to expand your Facebook fan base, so do your best to take advantage of it. Offer up discounts and prizes in return for having your customers like your Facebook page. Make sure you really do award the prize so you will be viewed as an honest businessperson.

Ask your viewers on a regular basis what they are looking for from you. Make sure you take notice when people post on your page. A lot of businesses that are successful have learned some ideas on marketing from everyday people. Give your fans the attention they deserve because they made you the success that you are.

Use Facebook Offers to share coupon codes or organize contests for your subscribers. Set up your offer and switch it to Promoted Post via your Wall. This will encourage people to come to your page.

Answer all questions and comments sent to you via Facebook. Thank them for contacting you, and give them a great answer. If applicable, send a link to a pertinent article on your site.

Give Facebook advertisements a try. This will help to promote your products in a very effective manner. If you want big results, ads can help you get them. They cost very little and can have a big impact.

Know when you should and shouldn’t post on other walls. You can gain attention from others’ Facebook pages. Make sure it is the good kind. Create posts when there is something positive for you to say. Avoid spamming because this will just annoy people.

For business that sell items like cars or major appliances that are purchased infrequently, a Facebook page for their business might not be the best answer. These clients only show up every now and then, so they are not interested in following daily posts. You should definitely be focusing on targeted Facebook ads.

Custom tabs can help you make your Facebook marketing strategies more efficient. You can expect an overall improvement in your business by using tabs to keep your Facebook page organized for your customers. As an example, if you wish to hold a contest, put all the information regarding this in one tab.

Make places on your Facebook page for your audience to sign up. Give away something to provide incentive for folks to do so. Try having a contest from time to time or give them a way to get signed up for special offers from you.

You can covert visitors into followers by hiding content from people that aren’t fans. When only followers can see certain parts of your page, it will make visitors want to become followers. Leave a good portion of your content visible for both SEO and enticement.

To succeed with Facebook marketing, it is crucial that you are aware of the times to post on other pages besides your own. You can gain lots of attention by doing this. Remember that the comments you leave on another page should be professional in nature. Post when you want to say something that’s worthwhile. Spamming other peoples sites can have negative consequences on your own site over time.

These tips have just given you an advantage over your competitors. Of course, this will happen only if they use these tips. Begin your campaign with the advice you’ve just read.

What Can Facebook Marketing Do For Your Business?

Would you like millions of people to know about your business? Were you aware that Facebook can be of assistance? If you have the right approach, you can harness Facebook’s potential in allowing you to connect with millions of registered users.

Having contests and giveaways can really broaden your Facebook audience, so make sure to take full advantage. Provide discounts and prizes to those who give your page a “like.” If you do offer a cash or gift prize, though, make sure it is actually awarded. Be honest in business, of course.

Use a giveaway in order to drum up attention and interest on Facebook. You should try to get people excited about it by telling them you’ll give a prize to a few of them for participating. Announce winners on your page and repeat as necessary.

All content that you post online should be linked from the Facebook page. If your site has a blog, include a summary and post links via Facebook. Connect your Facebook page with your Twitter profile to have your tweets posted to Facebook.

Facebook Ads

Consider Facebook ads. Posting to your page will only get you so far. Purchase Facebook ads to expand your business. They are inexpensive and can add another dimension to your Facebook marketing.

Facebook ads are a great place to start. Typical postings are great, but there’s a limit to how far they can reach. Purchase Facebook ads to expand your business. They aren’t too costly, and can make a world of difference.

Don’t let spammers overtake your Facebook page. There are some filters that can be used when editing your page that help monitor the page, even if you are not around. You and your page administer can use it to filter keywords of your choice.

You need to have a unique Facebook page if you use it for marketing purposes. Add colors and pictures to your page. You can attract more followers with an attractive page.

Make a group rather than a page. Creating a group on Facebook will make other people more likely to start a community with each other where they can interact. This will also give you the ability to inform your subscribers of updates.

You may want to buy an advertisement on Facebook. The ad can be targeted to users of a certain gender or age. Your budget can be your guide. Additionally, you don’t have to make a long-term commitment. Whenever you would like to end your ad, you can.

Keep your Facebook page from becoming covered with spam. There are built-in filters that can help you monitor your page. You will be able to set up a list of keywords that will be filtered off of your page.

Be careful about posting about your own business away from your personal pages. When you do so, you can get some good attention on your brand. Make sure your posts get the attention you want. Make postings on other Facebook pages only if you have worthy content. Avoid spamming because this will just annoy people.

As you now know, Facebook is an excellent marketing tool. Millions of Facebook users have the potential to connect with your business. Use the advice that you have gained here and you can connect with your audience and grow your business. With marketing on Facebook, you can do anything.

Consider Facebook as one way to share information. It’s not just about silly informal conversation, there’s real content going on in Facebook. You can have lots of different kinds of conversations. Create great content and share interesting information. Traffic volume to Facebook pages tend to be quite high!

Expert Suggestions For Facebook Marketing That Really Works

Facebook is among the most highly-used social media websites. Millions join daily, and there are millions already on there. If you run a business, you need to tap into this pool of potential profits. Keep reading if you wish to learn more.

When you are using Facebook for marketing, you must make your page stand out from among the crowd. You can accomplish this by including a lot of photos and making it very colorful. The sorts of people who like Facebook are sure to appreciate this type of page rather than a plain one.

Regulate your page for spam. There are built-in filters that can help you monitor your page. You will be able to set up a list of keywords that will be filtered off of your page.

Facebook Group

Depending on your needs, a Facebook group may work better for you than a page. A Facebook group allows users to have their own community. You can use both of these options to keep your customers informed about and involved in your business.

Using Facebook Offers, you can quickly promote a contest or freebie which you are offering on your website. You just need to set the offer up and then convert it to something known as a Promoted Post via your wall. If the offer is good enough, promote it to those who aren’t fans, too.

Do not ignore any questions or comments that are asked of you on Facebook. Do everything you can to give a helpful answer, and remember to thank the individual for making the effort of getting in touch. Additionally, post a link to an article on your site if it can answer their questions.

Use custom tabs to make your Facebook page more efficient. You can expect an overall improvement in your business by using tabs to keep your Facebook page organized for your customers. For example, if a contest is going on you can have a tab there to get more information about it.

Answer all questions and comments sent to you via Facebook. If a person has taken the time to reach out to you, thank them for their time and answer any query they have as quickly as possible. Share links to articles if they answer questions posed on your site.

When you use custom audiences, you are able to target your ads to them by using their email addresses. This will both lower your costs while increasing your conversion rate, since more of your audience will turn into sales.

Treat your old customers well. Some companies are focused on getting new fans and likes, but ignore the steadfast audience they already have. For really great Facebook marketing results, it is important to attract an audience that knows it is respected. This will help them engage themselves in your brand.

Try buying Facebook ads. You are able to customize your ad so that it reaches your target audience. The number of ads will depend on your budget. A long-term commitment need not be made. Your ad can end when you choose.

As this article said before, Facebook is a great place to go if you want a business to do well. Given your new understanding of this piece, you ought to be ready to maximize your marketing strategies. Do not waste time; switch on the computer and start your marketing campaign on Facebook now.

Facebook Marketing Tips That You’ll Want To “Like”

Knowing how to market your business’ products or services can be difficult. If this sounds like you, Facebook marketing may be a good fit. This strategy could connect you with millions upon millions of people. If you’re interested, you should read through the advice outlined below to help you get started.

Make sure your Facebook page isn’t being inundated with spam. There are some filters that can be put into place if you can’t monitor your site all of the time. Anyone who has administrative rights to your page can filter out specified keywords simply by entering them into this tool.

Engage your customers by replying to their posts as much as possible. This, at a minimum, means you need to have someone read wall postings each day and check for “@” postings from other users. Reply right away, particularly if the posting included a complaint or customer service request.

Facebook can help you share different products with potential clients. Facebook is not just good for informal chatter, but it offers a platform for serious content as well. Use it in this way. Write content for Facebook like you would for any other blog, then point your other online presences at your Facebook page. You will see that Facebook really can drive a great deal of traffic.

Answer all questions and reply to all comments. Make sure to give helpful answers, and thank them for their time. You can share the link to an article if it is going to answer any questions they might have.

Give away free items to loyal or potential customers. You should encourage your customers to join by offering a few free products to some of your subscribers. Make your winners viewable to maintain the legitimacy of your contest.

Your current customers need to be your main focus. A lot of people concentrate so much on getting new likes and fans that they forget about the fans they already have. For really great Facebook marketing results, it is important to attract an audience that knows it is respected. Doing so creates brand evangelists that will spread the word to others.

Companies that only have rare contact with customers may not need Facebook pages. Those customers are random, so they do not have any reason to read your daily posts. You should definitely be focusing on targeted Facebook ads.

When you utilize Facebook Offers, you are able to promote freebies and contests you’re running on your site. You only need to post the offer and then change it to Promoted Post on your wall. If it’s a good offer, it can be promoted to non-fans.

Facebook Marketing

As you can see, getting started with Facebook marketing is not difficult. Apply these tips and look for additional sources you can use to learn about Facebook marketing. You’ll be amazed at just how far your marketing message reaches when you start your campaign!

If you want to only target current customers, use “custom audiences”. This boosts the sales conversion rate and decreases campaign cost, since your audience will be larger.

Is Facebook Marketing Going To Enhance Your Business?

Facebook marketing is very easy and exposes you to millions of people all over the world. Instead of neglecting its true capacity, take advantage of its marketing potential. Keep reading to get more advice and tips on marketing for Facebook, and all that you can accomplish with it.

Custom tabs can give a big boost to the effectiveness of the results from your Facebook marketing. Custom tabs let you optimize information on your page for visitors that betters your business. For example, a contest can have its own tab so that it stands out.

You posts should always be professional when you are using Facebook marketing. Although social media tends to be a casual venue, your business must be presented professionally. If you stay professional, people will trust you.

One important thing you have to do is to develop a Facebook fan base that’s solid. This means you probably don’t need to put a lot of money into your marketing until you’re able to build up a fan base of 5,000 or more people. When you hit that number, conversion rates skyrocket.

If someone “likes” your page, give them something exclusive. These “likes” can bring new attention to the Facebook page. Think about offering something that’s exclusive and free to those that like your page. You could give away a free sample or even a chance in a sweepstakes. They will click very fast if there is something free in return.

You will win kudos from your customers when you take the time to reply to their wall comments or questions. This means you should always check your wall for new comments and use the @ symbol before mentioning your brand’s name. It is especially important to reply if the comment needs customer service support or a complaint is brought to light.

For business that sell items like cars or major appliances that are purchased infrequently, a Facebook page for their business might not be the best answer. Customers like this are transient, and therefore may not follow your daily activities closely anyway. You should definitely be focusing on targeted Facebook ads.

Facebook marketing is all about eventually selling more of your product. Setting monthly sales goals can guide your efforts. Getting people to become a fan is a good thing, but ultimately, you want sales. You should think about changing your strategy if you do not see an increase in your business.

All content that you post online should be linked from the Facebook page. If your site has a blog, include a summary and post links via Facebook. Even your tweets from Twitter can be linked to Facebook and be displayed there.

See if you can post things to your Facebook page that allow people to sign up for offers from you. Providing something useful just for registering is a good way to keep the conversation going with interested parties. Run a contest or a sweepstakes, or just offer something that they will be interested in getting.

Avoid sending updates that aren’t related to you or your business. You may want to talk about things in the news or talk about your personal life, but remember that’s not interesting to all of your followers. Stick to your personal profile for these sorts of discussions.

Never let a Facebook page get overridden by spam. When editing your page, look at filter options so spam can be looked into, even if you are not on all the time. Anyone with administrator privileges to your page has access to these filters.

While Facebook is relatively new on the social media scene, its power to reach a very large audience is quite astounding. Take advantage of all that Facebook marketing has to offer. Read these tips to get the most out of marketing through Facebook.

What Are The Benefits Of Using Facebook Marketing?

Facebook is one of the most popular social media sites. Millions of people use Facebook every day. This is why you should look into using Facebook to boost your business if you happen to have a business that isn’t doing so well. Keep reading to find out more.

The greatest way to interact with your fans is to talk back to them when they post about your company or on your wall. You will have to closely monitor your wall and watch for @ messages pertaining to you. Respond to them quickly for best results. That goes double if the person has a problem with your products or services.

Posts about your business should always be professional. Social media often has a relaxed or casual tone, but you still need to present a professional attitude. People will trust and respect your business and what you have to say if you maintain a professional tone.

Consider Facebook ads. Typical postings are great, but there’s a limit to how far they can reach. To attain more reach into your market, you should try purchasing Facebook ads. They don’t cost a lot of money and they can make quite the difference.

When marketing through Facebook, you’ve got to make your page stand out from the competition. This can be accomplished by making a brightly colored page or adding a great deal of pictures to it. Facebook users tend to be drawn to these kinds of pages over plain pages.

Increase customer engagement by commenting on the things they post on your Facebook wall. You will have to closely monitor your wall and watch for @ messages pertaining to you. Respond to concerns, especially when it is a direct question or product concern.

Think of Facebook as a way to share content. It’s for more than sharing photos and playing games. Treat it as a marketing medium. Cross promote information between your official website, blog and Facebook. You will see that Facebook really can drive a great deal of traffic.

Use the custom tabs to maximize your Facebook marketing efficiency. These allow for increased organization, making your page very user friendly. For instance, you can have a contest tab if you’re running a contest.

Try out Facebook ads. While your updates are certainly helpful, they can generally only get you so far. To get real reach into your channel, you are going to want to purchase some Facebook ads. They generally do not cost a lot, and they can help you a lot.

The key to successful marketing with Facebook is having a strong base of fans. This means that you shouldn’t waste time really marketing services, products or offering promotions until at least 5,000 followers are achieved. The interest in your products will automatically start to skyrocket once that threshold is reached.

As previously mentioned, Facebook has nearly limitless potential for communicating with customers and earning sales. Use what you have learned in this article to make the most of this valuable marketing possibility. Do not waste more time; start your marketing campaign on Facebook today.

If you’re using Facebook so that you can market something, then you need to make your profile look different than a regular page. Add colors and pictures to your page. This will attract the most amount of customers.

Facebook Marketing Tips That Everyone Should Know

Facebook marketing is a quality tool used to reach a large audience. Instead of ignoring its ability to help you with your marketing, investigate your options. Keep reading for helpful tips about Facebook marketing and how it can benefit you.

Reply to everything written about your company, be it on your page’s wall or elsewhere on Facebook. You need to monitor your wall, and any direct messages you receive. Reply back, particularly if it is a complaint or someone who needs service immediately.

Host a giveaway to generate attention. You ought to urge customers to sign up by providing freebies to certain subscribers. Make a big announcement of winner names on your page, and keep doing that whenever you want more subscribers.

It is important that all online content is linked back to your Facebook. Link post summaries of blog entries from your site onto Facebook. Connect your Facebook page with your Twitter profile to have your tweets posted to Facebook.

Always answer all the questions and comments sent to you via Facebook. This will show that you are on point and active on your page. Additionally, post a link to an article on your site if it can answer their questions.

Give Facebook advertisements a try. Regular postings only go so far when it comes to promotions of goods and/or services. To really maximize your marketing efforts, you should purchase Facebook ads. They are inexpensive, and can make a big difference.

Obviously, you are seeking to obtain more sales by marketing on Facebook. Therefore, you should set monthly sales goals. Getting a lot of page fans is great, but it doesn’t mean much if it does not translate into more business. If you’re not getting the sales you need then it may be time for you to rethink the strategy you’re using.

You can covert visitors into followers by hiding content from people that aren’t fans. When only followers can see certain parts of your page, it will make visitors want to become followers. Leave a good portion of your content visible for both SEO and enticement.

Do not let spam overtake your page. Look for the filters that allow you to easily remove it. Any administrator can type in keywords using this tool that will automatically filter it out.

Either create or join a group that suits your business. Facebook can serve multiple purposes for you. You can answer any questions your customers have and allow them to chat among themselves. You can alert the masses to a special deal you are running or a new product you have coming out. This is a perfect chance for you to connect with your customers.

While Facebook is a relatively new way to promote your business or service, its audience is nearly unlimited and is a powerful marketing tool. You need to use it for your own benefit today. The following article will help you make sense of Facebook marketing so that you can use it to your advantage.

Facebook can help you share different products with potential clients. Facebook is not only about socializing; it’s a major source of content. Treat it that way. Write some actual blog posts and then promote them via other channels through your Facebook page. You will see great results from using Facebook.

Turn Likes Into Profits With Facebook Marketing

Anyone around the world can use Facebook. People of all ages from around the world use Facebook. This article can help you focus on the best profitable strategies out there.

Make sure you talk to your fans regularly in order to find out what they want from your business. Take everything that is posted into consideration. The public has often provided marketing inspiration to numerous businesses. Don’t forget that your fan base is what has helped you get to where you are now.

The best way to engage your followers is to reply to what they write on your wall or about your company. You should monitor your wall regularly and also any related @ messages. Reply to them, especially if it is someone who needs customer service or has a complaint.

Having contests are great for increasing your fan base on Facebook, so try to do that. Give discounts or prizes to people who share or actively market your page. Always actually send the prize or you’ll ruin your reputation.

Always be as professional as possible in your Facebook marketing campaign. Although social media presents a casual platform, you and your business must always be presented professionally. If you stay professional, people will always view you that way.

Keep your page creative and different from other pages. Add colors, logos, photos and interesting apps. This will attract more users.

Facebook Ads

Consider buying a few Facebook ads. While your updates are certainly helpful, they can generally only get you so far. When you want reach, Facebook ads are better. They are inexpensive and can add another dimension to your Facebook marketing.

Your Facebook page needs to be monitored for spam at all times. There are built-in filters that can help you monitor your page. Any approved person can access the page with these tools if they know the password.

Facebook Offers allows you to easily and rapidly promote contests or giveaways that are offered on the website. All that you must do is give them the offer and then set up a Promo Post on the wall of your Facebook page. If your offer is really good, you can consider opening it up to non-fans.

If you receive a “like” from someone, give them a special offer. New likes have the opportunity to draw a lot of attention to your page. Think about a good reward to offer when someone likes your page. It is something that you can give to everyone or offer a sweepstakes. If you give them something they like, they will probably not hesitate to “like” you.

Custom tabs can give a big boost to the effectiveness of the results from your Facebook marketing. Such tabs let you arrange information on the Facebook page in a manner that works well for your visitors. For instance, use a custom tab for any contests you might run.

Always respond to comments as well as posts that are posted on your Facebook wall. If somebody tries to engage with your company, you owe it to them to respond. Responding in a timely manner will help improve your credibility.

If you’re trying to market on Facebook, you’re probably trying to get more products sold than you’re currently selling. To keep you on track, set short term sales goals. This will help you focus on what you need to do to gain more sales. If you are disappointed in your sales, it might be time to make changes in your business strategy.

Before you do anything else, you must build your audience. You should have 5,000 fans or more before you really start investing in marketing. Large numbers of fans will cause the rate of conversation to skyrocket.

You need to sift through all of the potential Facebook tactics to find the ones that will work best for your audience. This piece has provided you with excellent advice on how to succeed through Facebook marketing. Now you just have to start using them in your campaigns!