A lot of people see Facebook as a mindless time-wasting site. On the other hand, Facebook can be an incredible marketing tool for any business. Since there is a lot of traffic on Facebook, it is a great platform for a marketing campaign. You’ll discover some excellent tips and tricks for marketing on Facebook in the following article.

Contests can be used to your advantage. You could throw a photo contest, for instance, with customers using your product in unusual ways. Be sure that you come through in awarding your prize, or no one will trust you again.

Generate a buzz by offering a freebie through Facebook. You ought to urge customers to sign up by providing freebies to certain subscribers. Make an announcement about the winners directly on the Facebook page, and keep doing this strategy each time you need subscribers for the campaign.

Consider creating a group instead of a page. Launching a group on Facebook may inspire subscribers to start their own community online and interact with one another. This will also give you the ability to inform your subscribers of updates.

Have you looked into using custom tabs on your Facebook page? These tabs will let you keep things organized better on your profile page so that people can easily get the information they need. For example, if a contest is going on you can have a tab there to get more information about it.

Give Facebook advertisements a try. Regular posting can only do a limited amount when it comes to promoting your business. To extend your reach, use ads to reach outside your normal followers. They are affordable and effective.

Never neglect your existing base. Your current fans can easily be forgotten in the effort of bring in new fans and increasing likes for your page. You should ensure that your audience feels appreciated. This will help them engage themselves in your brand.

Consider buying some Facebook ads. One of the benefits of this is that it can be custom programmed to only be viewed by demographics you dictate. The number of ads will depend on your budget. Also, there is not any long-running commitment involved. Your ad can be stopped at any time.

You must have an attention-getting page so that your page is set apart from the rest. Use many colors and images relating to your product. Pages with images are more attractive to your Facebook fans than just plain text.

Offer an exclusive deal to those that “like” your page. Likes can draw new attention to your page. You can give away coupons for your product or maybe free samples. You could give it out to everyone or just have one winner. If someone sees a chance to get something of value, they will be more likely to click that button.

Other people can use Facebook to share quotes or play games, but you can build your business with it. Now that you have read this, Facebook should be a powerful tool in your arsenal. If you use what you have learned to your advantage, incredible things will follow.

Facebook Offers is a great way to promote freebies and contests you offer on your site. Just create the offer and then make it a Promoted Post. If you have an offer that’s great you may want to promote it to people that aren’t fans as well.