It is very likely that most of your family is on Facebook. Maybe even your grandparents use Facebook. You need to determine if your customer base uses Facebook. Probably so. Keep reading to find out how to market to them.

Make sure your Facebook page isn’t being inundated with spam. Employ filters that can keep tabs on your page even if you’re not logged in. Anyone that is an administrator on your profile is able to enter some keywords into the filter so that those things can’t be posted to your page.

Link all of your published content to your Facebook. If your company uses a blog, post a link and summary of each blog post to your Facebook page. Your Twitter page and other pages can be linked straight to your Facebook account.

Custom tabs can help you make your Facebook marketing strategies more efficient. The tabs help you organize all of your information on your business Facebook page, which helps your visitors when on your page. For example, if a contest is going on you can have a tab there to get more information about it.

Building a fan base is the first step in marketing through Facebook. You don’t need to spend much money until you’ve gleaned 5K fans or so. When you hit the 5,000 follower mark, the percentage of people who buy your product should start to rise.

Try to use Facebook ads. Posting to your page will only get you so far. If you want big results, ads can help you get them. They are inexpensive and can add another dimension to your Facebook marketing.

Your posts need to be interesting and useful. Each of your posts should contain information that your followers can learn from or use. Don’t post just for the sake of posting. Don’t try to sell to people too often or you might get people to quit following you when they get sick of it.

Hiding your content from non-fans is an effective method in converting visitors into followers. The strolling visitor will sign up to be a follower if they really want to access the information. Exercise good judgement in the amount of content you provide behind a fans-only area, because it will impact your SEO.

Facebook is a great content sharing tool. Facebook isn’t just about informal chit chat, it’s also a major content format. Don’t neglect this powerful marketing tool. Cross promote information between your official website, blog and Facebook. You will discover that Facebook has the ability to draw lots of traffic.

Since you more than likely have a Facebook page, you are already aware of what a customer expects and looks for on your page. Use the information and advice below along with your knowledge as a customer to make a great marketing campaign on Facebook. The more you work on this, the more money you’re going to make.