Your fans are waiting for you on Facebook. Are you in need of some of your Facebook marketing questions being answered? Do you want proven advice? If you do, this article will give you easy-to-understand marketing tips that are effective and simple.

Organize some sort of giveaway to gain attention on your Facebook page. You ought to urge customers to sign up by providing freebies to certain subscribers. Just announce a winner and repeat the promotion as necessary.

You will win kudos from your customers when you take the time to reply to their wall comments or questions. You should monitor your wall regularly and also any related @ messages. Share your thoughts, particularly if it is a customer service issue.

Always post a link to any new content on your site to your Facebook wall. If your site has a blog, include a summary and post links via Facebook. You can even program a connection between your Facebook and Twitter accounts so that each time you tweet, it automatically appears on Facebook.

You could create a group rather than a page. Launching a group on Facebook may inspire subscribers to start their own community online and interact with one another. Don’t hesitate to create both a page as well as a group so that your subscribers will be able to get information directly from you.

Always take the time to answer any questions and address any comments made to you through Facebook. Be sure and thank each person for contacting you, and make an effort to provide them with the information they require. Share links to your site or FAQs page to help answer common questions.

Using “custom audiences” lets you upload current customers’ email addresses and then you can target ads to just them. This can increase your conversion rate while lowering your campaign costs as more of your audience morphs from being leads to becoming customers.

Do not create a Facebook page if you lack business from regulars at your company. Random customers have no incentive to keep up with your posts. Instead, invest your time in creating targeted Facebook ads.

Make your Facebook marketing page more efficient by using the custom tab options. This organizes your information and keeps your site professional. For example, a contest can have its own tab so that it stands out.

Consider creating a Facebook group for you company. You can use this page to share useful information, interact with your audience and receive questions from customers. You can share discounts and any other helpful information. This is great for you to get to know your customers.

There are no guarantees when you talk about marketing. However, you can count on proven advice, like what you read in the article above. Use what you learned here and you can find success. Your company will do well if you do these things.

Remember the audience you already have. Some companies are focused on getting new fans and likes, but ignore the steadfast audience they already have. If your fans think you respect them, your marketing will be successful. This will help them engage themselves in your brand.