Your fans are waiting for you on Facebook. Are you in need of information to help get you started? Do you want some ideas that really get you results? This article goes into the techniques for a successful marketing campaign using Facebook.

One method for generating interest in your business is by having a giveaway. Offer entries in return for liking your page. Post who the winners are to your Facebook page; do this often to grow your business.

Try out Facebook ads. Regular posting can only do a limited amount when it comes to promoting your business. Purchased ads can make a huge difference. They are not expensive, and can make a substantial difference.

Be sure that anything that you post online has a link to your Facebook page on it. Even your blog should link to your Facebook page. You might even link a Twitter account to the Facebook page and make sure tweets appear on it too.

Your main goal is to gain more customers and sell more product, so that’s why you set up a Facebook page in the first place. Therefore, you should set monthly sales goals. This will help you focus on what you need to do to gain more sales. If you aren’t seeing appropriate sales, adjust your marketing strategies.

Facebook Offers is a great tool for promoting giveaways and contests on your site. You only need to post the offer and then change it to Promoted Post on your wall. You can promote it outside your fan base if you feel it is a great offer.

Make sure your posts have value. Think about how your fans can truly benefit from reading or viewing your posts. Don’t go for the hard sell in your postings or your clients will not enjoy reading your posts, particularly when it appears too regularly in their feed.

Give your audience a spot on where they can sign up to your Facebook page. Providing something useful just for registering is a good way to keep the conversation going with interested parties. Contests or sweepstakes can be useful, or you can just have a spot to register to win something great.

The custom audiences feature allows you to upload an existing email contacts for your customer base and target ads towards them. Your conversion rate will be better and your campaign will be less expensive as a result.

When it comes to marketing, nothing is guaranteed. However, you can count on proven advice, like what you read in the article above. Implement what you’ve read as a means of increasing your business’ success. This will take your company to the next level.