There is a whole new marketing world waiting on Facebook, so where are you? Are you interested in learning about marketing your business through Facebook? Are you interested in discovering the most effective methods? If you do, the following article is a great resource for Facebook marketing.

Consider using Facebook advertisements. Regular posting can only do a limited amount when it comes to promoting your business. Ads can reach further into your target market and draw customers to your page. These aren’t expensive, and they can really make a difference.

If you want to interact with your customers then you need to reply to the things they say to you on Facebook. You have to not only watch your page, but also messages which include your name with an @ symbol (like @Microsoft.) It is especially important to reply if the comment needs customer service support or a complaint is brought to light.

Avoid allowing spam to take over your Facebook page. There are some filters that can be used when editing your page that help monitor the page, even if you are not around. Your administrators can update the filters as new spam is added to your page.

Check comments on your Facebook page regularly and respond promptly. Make sure to give helpful answers, and thank them for their time. If you can answer someone’s question with a link leading to content you’ve already published, that’s even better.

Be sure that all of your online content is linked to and from Facebook. If you write a blog, make sure that new posts appear on Facebook. You can also link your Facebook page to your Twitter account so your tweets will show up there.

Utilize custom tabs. The tabs will let you present your information in an organized manner. When you run a contest, put it on its own tab, for instance.

Fan Base

Your Facebook page needs to be monitored for spam at all times. You can use filters to help edit the page and monitor content when you are away. Page administrators are able to put keywords in that will be filtered out.

Building a fan base is the first step in marketing through Facebook. This means you probably don’t need to put a lot of money into your marketing until you’re able to build up a fan base of 5,000 or more people. This will allow you to market to a larger audience so that your expenses do not go to waste.

There are no guarantees in marketing. But if you follow sound advice, you are more likely to be successful. Use the tips you read here as well as your own experience to learn what works and what doesn’t. This will help propel your business to a higher level.

Do not create a Facebook page if you lack business from regulars at your company. Your clients really have no need to follow you on Facebook since they generally only deal with you once and they’re done. Instead, turn to Facebook targeted ads to reach new customers.