Social media is something that has become very popular in the last few years and that’s why Facebook marketing is a good idea. If you have this type of interest, then you should learn a few important things before you start down this path. Read this article to get more information about Facebook marketing.

Having a contest is a good way to glean fans. Prizes will open the eyes of potential customers out there. Follow through with your prizes and discounts, or you will lose customers.

You can expand the fan base of your Facebook page by holding contests, so make sure you take advantage of that opportunity. Reward them with prizes and incentives if they like your page. It is important that you always follow through on any prizes you claim to give; otherwise, people will view you as dishonest.

Be sure that anything that you post online has a link to your Facebook page on it. For example, link your blog to your Facebook so that a summary of every post appears automatically on your page. You might even link a Twitter account to the Facebook page and make sure tweets appear on it too.

Facebook is primarily a means of sharing content. Facebook is not just good for informal chatter, but it offers a platform for serious content as well. It should be thought of in this way. You can even use Facebook to promote your articles or blog posts. You’ll find that Facebook tends to drive a lot of traffic!

Increase customer engagement by commenting on the things they post on your Facebook wall. This, at a minimum, means you need to have someone read wall postings each day and check for “@” postings from other users. Reply to everyone that you can, and make sure that you’re replying to complaints first.

Have you looked into using custom tabs on your Facebook page? With these tabs, your Facebook page’s information will be more organized, which ultimately helps your business. For example, if you are holding a contest, you can include a tab for the contest information.

Look into a Facebook advertisement to sell your product. These can be customized for people of a specific gender or age to see them. You can control the budget, and the amount of effort put into it is completely up to you. One of the advantages is that a long term commitment is not required. Your ad can be taken down at any time.

Try a giveaway as a way to boost your Facebook marketing. Give away a desirable product to get people excited. Post the names of winners on your page and watch as your number of followers grows with each giveaway.

As you should be able to see now, it isn’t hard to get Facebook fans interested in your services or products. Still, you have to understand that your results won’t be immediate. Exercise some patience but utilize this advice to your advantage.